Chilling out for charity

The Sidmouth Herald editor, Stefan Gordon and his team along with hotelier Mark Seward and Waitrose

The Sidmouth Herald editor, Stefan Gordon and his team along with hotelier Mark Seward and Waitrose branch manager Mark Shepherd, took up the ice bucket challenge. Ref shs 3842-36-14AW. Picture: Alex Walton - Credit: Archant

Businesses across Sidmouth have put their hand in their pocket to donate to local charities as part of the ice bucket challenge.

Sidmouth Design, Dukes, the Herald and Waitrose all braved the ice cold water after being nominated by Sidmouth Garden Centre.

They have now nominated another three businesses each. Sidmouth Design owner Edward Willis Fleming completed the challenge on Friday August 29, nominating Tim Ford, Simon Larter and Martin Crockett.

In a large group event, Mark Sheppard, manager of Waitrose and Mark Seward of Dukes and the Herald team were watched by passing customers in the Waitrose car park.

Mr Sheppard nominated Steven Kendall-Torry, Sidmouth RNLI and Ali Wallace.


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He said afterwards: “If we can lead by example and people follow and we can help people, then that is perfect.”

The Herald nominated, Councillor Paul Diviani, Councillor Roger Giles and Councillor Stuart Hughes and each reporter will be donating £10 each to East Devon Hospicare.

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Mark Seward of Dukes chose Richard Hedger, Colin Pine and Matt Raistrick.

They were all nominated by Sidmouth Garden Centre, they are offering Herald readers to take part in a spring bulb competition on page 10 of today’s paper.

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