Marmite superfan donates car to campaign

Jenny Balkham with her Marmite car

Jenny Balkham with her Marmite car - Credit: Archant

You can love it or hate it, but you’ll be hard pressed to miss this Marmite-mobile as it passes by.

Seaton super-fan Jenny Balkham donated her Daihatsu as part of the toast-topping’s latest advertising efforts.

Her car was transformed into a motorised pot of the brown stuff as part of the End Marmite Neglect campaign, and she is not alone.

Others have offered their houses, sheep, even their names.

A spokesman for the product said: “Whether you’re a Marmite lover or hater, you can’t deny these donations are incredible. We take our lids off to these superfans.”