Shiver me timbers - a new Sidmouth shop
PUBLISHED: 11:10 18 June 2010 | UPDATED: 13:55 18 June 2010
THE changing face of Sidmouth s shopping centre continues this weekend with the opening of Shiver, a shop aimed at encouraging teenagers and adults to take up outdoor sports.
THE changing face of Sidmouth's shopping centre continues this weekend with the opening of Shiver, a shop aimed at encouraging teenagers and adults to take up outdoor sports.
"It has been a life-long ambition to open an outdoors shop," said owner Sue Bray, who has transformed the controversial Dove Gaming premises in Dove Lane.
"I am married to an ex-Marine and we are outdoor people. I have two teenage children, Sophie, 15 and CJ, 13, and I wanted to provide a shop that caters for their age group to encourage them to do sports."
She will also put them to work in the shop at weekends and says: "Well, they've got to earn their keep!"
Open today (Friday), Sue's big launch is tomorrow. She describes the shop as having "new ideas for adventure, fitness and fun".
People have expressed their delight at the departure of Dove Gaming, which galvanised the town's residents and business fraternity to voice their strong objections to it when it was first planned for Sidmouth.
"All I have had is people saying good luck and they want to buy things from my shop," said Sue.
"Lots of people are pleased I am taking over the site and that it is going to be a shop."
She said the premises was ideal for her as she needed something close to the beach.
Sue also feels she will compliment the nearby Surf Shop, which sells more clothes than surf boards.
As well as selling kayaks, surf boards and snow equipment (in season), Sue will have streetsurfing boards in stock, which are a twist on surf and skateboarding.
Other accessories, such as roof racks and trolleys will be sold.
Sue, who has consulted with Sidmouth Lifeboat and Sidmouth Sailing Club about water safety, will offer friendly advice, videos to watch and books on outdoor sports.