Roly's Fudge Pantry have been raising money from the sale of their salty fudge to to fund a new kit for Sidmouth Lifeboat. Guy Russell from the lifeboat charity with Helle Poulsen and Natalie Miller from the fudge shop. Picture by Alex Walton. Ref shs 914 (Image: Archant)
FUNDRAISING staff at a Sidmouth business hope to boost the town’s lifeboat service by giving a sweet treat a savoury twist.
Roly’s Fudge Pantry will sell a sea-salt favour of the snack to raise enough cash to kit out a crew member of the valued independent charity.
Store manager Helle Poulson said the initiative proved a smash-hit with customers last year – raising £1,200 – and she is hoping to do even better this time round.
Helle hopes the Fore Street shop will sport a visual display of a crew member - that can have garments added as progress is made.
She described the lifeboat cause as ‘the heart of Sidmouth’, adding: “It’s our local charity and we’re really passionate about it.”
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