The growing optimism for a summer of sport has coincided with a superb new push for developing local partnerships at Sidmouth Cricket Club.
A terrific new sponsorship brochure has been published by the club, offering the full range of opportunities available and a desire to build partnerships that can benefit the whole community.
“We are very keen to develop relationships with local businesses,” said Tim Chapman from Sidmouth CC.
“We’ve already seen a really good response and we’re looking for more businesses to partner the club. Rather than just looking for money, we’re trying to develop reciprocal agreements, where we can drive business back to our partners through discounts and offers.
“It’s a case of finding ways for the community to work together in driving revenues for both parties.
“We’ve been working hard on the process and, given the Government announcements this week, there is real optimism for the cricket season.
“Sidmouth Cricket Club has the best beer garden in town and from April 12, sales are allowed outside for small groups, so we want the bar open as early as possible.
“We’re still not certain on when friendly matches can start but, like everyone, we are looking forward to a hopeful complete unlock by the middle of June and a summer of cricket, croquet and tennis at the club.
“Where we are positioned in town, with the public footpath running through the ground, makes us even more attractive to sponsors because we get a lot of traffic from people walking by.
“It is a nice place to be and a great spot for businesses to advertise.”
As well as the benefits from their physical location, Sidmouth CC boast healthy numbers in terms of their online channels and run teams throughout the junior and senior sections.
Over 50 fixtures are staged at the club in an average summer of cricket, competing against teams from across Devon and the ground was recently voted the second best in the South-West of England in an online poll.
To find out more, please visit www.sidmouthcricketclub.co.uk or email sales@sidmouthcricketclub.co.uk